What is your “why?”
No other question pops up in the self-improvement world quite so frequently. As all clichés that get beaten to death, there is actually a lot of value in exploring this question. The more clear we are on what we want and why want it, the more we’ll be able to get momentum on the planning we need to see an effort through.
But planning is one thing and executing is quite another. Daniel Kahneman’s landmark book, Thinking, Fast and Slow, revealed a breakthrough in behavioral economics. Your brain is run by two very different systems: the logical mind (a slow, methodical system) and the emotional mind (a fast, immediate system).
And while we like to think of ourselves as especially rational, it is our emotional brain that is usually in charge. In fact, the logical brain is most often employed to rationalize whatever the emotional brain is feeling at the time.
For example, after the holiday seasonal binge, your emotions desire a change. Maybe the desire comes from seeing thin, beautiful actresses in movies and magazines, and maybe it comes from those change-your-life posts all over social media.
Regardless, your emotions want you